

Conversational AI and AI-summaries for mental health patients
Role
Team
Head of Product, Head of Design, Head of AI, CTO, Chief Clinical Officer, Senior PM, Front and backend Developers
Lack of engagement between therapy sessions
In early 2024, OpenAI reached a significant milestone with its launch of GPT-4o, and HelloSelf—a teletherapy platform connecting patients with licensed therapists—saw an opportunity: AI could finally play a role in making therapy more scalable and cost-effective. We were excited to build our first AI product to support patient progress.
Business Objective
Launch AI features fast and safely to build foundations for more scalable and cost-efficient therapy
User Problem
Patients often forget what's discussed, making it hard to maintain momentum between sessions and after therapy

Won £7M research grant with strong adoption
It’s like Gemini or Siri—but for therapy. It gives me something smart I can turn to that actually knows what I’ve been through.
- Patient
It’s a helpful reflection point. I can revisit what I was feeling, see what’s changed, and think about how I want to keep improving.
- Patient

0-to-1 Designs on Mobile and Web
Desired outcome:
Introduce AI to patients at a moment that feels natural, low-effort, and genuinely useful so that it becomes a part of their therapy.

New AI-Ready Call Station
I redesigned the UX/UI of the call station so patients could consent-to/activate AI features alongside their therapist—making the experience clear, collaborative, and non-disruptive.


Conversational AI
I designed the UX/UI for how patients chat with the conversational AI to reflect on their sessions. I also added a feedback mechanism to help the team improve model responses over time—making the experience feel human and safe to use.
